Thursday, March 22, 2007

Food Jargon Alert: Zombie Brands

Zombie Brands
Daniel Gross's name for dead or dormant products that have been revived for a second or, even, third time. Food-related zombie brands include Tab Soda, and fast-food products advertised as being available for a 'limited time only,' such as McDonald's McRib sandwich.

Related Stories
Attack of the Zombie Brands
Attack of the Zombie Brands, Part II